Generating Business Referrals Without Asking: A Simple Five Step Plan to a Referral Explosion
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Generating Business Referrals Without Asking: A Simple Five Step Plan to a Referral Explosion Audible Audiobook – Unabridged

Stacey Brown Randall (Author, Narrator), Morgan James Publishing (Publisher)
4.2 4.2 out of 5 stars 216 ratings
See all formats and editions

Every business needs referrals from satisfied clients. A good referral can lead to a closed sale faster and easier than any other lead. But let’s face it - asking for referrals can be awkward. And asking is often ineffective. That’s why Stacey Brown Randall developed a method of getting referrals without asking. In her book Generating Business Referrals Without Asking, she shares her system for revolutionizing any business. Her structured approach reduces the hustle and increases productivity and profit.

With Randall’s system, you can stop wasting time and money marketing to cold leads and stalking would-be clients on social media. And you can start doing what you love most - providing the excellent service that made you go into business in the first place!

In Generating Business Referrals Without Asking, you’ll get Randall’s five steps to steady business growth, case studies from business professionals, and a step-by-step roadmap that even the busiest business owner can implement.

Previous page
  1. Listening Length
    3 hours and 14 minutes
  2. Author
    Stacey Brown Randall
  3. Narrator
    Stacey Brown Randall
  4. Audible release date
    October 23, 2019
  5. Language
    English
  6. Publisher
    Morgan James Publishing
  7. ASIN
    B07ZH14MH2
  8. Version
    Unabridged
  9. Program Type
    Audiobook
  10. See all details
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Product details

Listening Length 3 hours and 14 minutes
Author Stacey Brown Randall
Narrator Stacey Brown Randall
Audible.com Release Date October 23, 2019
Publisher Morgan James Publishing
Program Type Audiobook
Version Unabridged
Language English
ASIN B07ZH14MH2
Best Sellers Rank #133,945 in Audible Books & Originals (See Top 100 in Audible Books & Originals)
#446 in Business Sales (Audible Books & Originals)
#525 in Marketing (Audible Books & Originals)
#1,355 in Small Business & Entrepreneurship

Customer reviews

4.2 out of 5 stars
4.2 out of 5
216 global ratings
Actionable Steps Are The Best!
5 Stars
Actionable Steps Are The Best!
I'm always reading or listening to podcasts to learn more about things I want to know more about to better serve the patients we see at our allergy clinic or the people in my life.I was recently informed of a local Charlottean who is an expert on referrals. I had a great conversation with her and she mentioned a book that I should read to help our clinic grow since we are a referral based clinic.What I loved about this book was there were active action steps to take that would help grow my referrals. Stories are great but I love actionable steps to help move forward and this book gives exactly that. It has already helped me grow goodwill with my referral base and I'm excited to see it grow, even more, thanks to the steps taken from this book. Thank you, Stacey Brown Randall, for recommending your book!
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Top reviews from the United States

Meredith Bell
5.0 out of 5 stars Practical, solid advice for getting referrals
Reviewed in the United States on November 25, 2019
Verified Purchase
In Generating Business Referrals, Stacey Brown Randall presents solid points about the downsides of the conventional wisdom that you should ASK, and the alternative she recommends resonated with me. Her approach is based on building and maintaining trust-based relationships over time, not a quick fix. Her 5 steps provide a clear roadmap, and the additional free resources are very helpful. With those pieces, I have all I need to create a solid referral plan.

I had no problem (as some reviewers did) with her mentioning her other services. There was still plenty of solid content in the book itself, with practical tips and worksheets for setting up a system that continuously provides referrals without pressure felt by anyone.
2 people found this helpful
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john davis
5.0 out of 5 stars enlightening and common sense
Reviewed in the United States on January 27, 2024
Verified Purchase
I can’t wait to apply this process. It is genuine, matter of fact, and fits my natural style.

It really dispels the suggestions that the referral groups promote to all the new networkers.
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David Phillips
5.0 out of 5 stars What are you waiting for?
Reviewed in the United States on November 28, 2018
Verified Purchase
"The sun revolves around the Earth."
"Bloodletting is the best way to cure illness."

What do these statements have in common? They were all widely regarded as truth right up until they were disproven. In fact, some folks could not and would not be moved from their beliefs, new information be damned. Well, thanks to Stacey Randall's book, we can add another "truth" to the relic pile: "The best way to get referrals is to ask for them."

Stacey makes a powerful argument for changing how we think about referrals, an argument that's informed by her own successes and failures as a business owner. But what makes this book so valuable are the concrete and imminently doable action steps for putting her philosophy to work. It's also concise, which I greatly appreciate. (Enough already with business books that read like the author was forced to repeat themselves ad nauseam in order to reach some pre-ordained page count.)

So it comes down to this. If you're reading the recommendations to decide whether or not to buy this book, ask yourself one question: Would you rather spend your precious time and energy getting better at the wrong thing or learning a new, yet proven, way of getting results?
3 people found this helpful
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Antonio Filippone
5.0 out of 5 stars Simple Genius
Reviewed in the United States on December 25, 2021
Verified Purchase
I liked that the program helps people not only get unsolicited referrals but shows you how to get them step by step and on purpose not just by accident. Most referral gurus focus on how to ask for more referrals but the simple act of asking can actually lead to less referrals making everyone uncomfortable. This book champions the idea, or why even go there when you can get more referrals without even asking. Where has this book been all my life? I liked to book so much I invested in her program and while I am still new at it, I have not been disappointed. I think this is actually a viable way to build your business as long as you either already are referable or you want to be. I highly recommend it.
3 people found this helpful
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J.R. Newell
5.0 out of 5 stars Great Resource for Business Professionals
Reviewed in the United States on November 25, 2018
Verified Purchase
Every business professional can benefit from more referrals - and this book shows you how in 5 easy steps! Every chapter contains awesome tips and tricks, hard truths told through personal experiences and detailed examples. Using Stacey's process, anyone can start building a strong referral network immediately. She lays everything out in a straight-forward manner. She also provides tons of free resources to make sure you keep going. The bonus materials are AMAZING and make this incredible book that much better. I'm can't wait to start putting her advice to work in my business!
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W. Hall
3.0 out of 5 stars 90% Repeated Filler. 10% Not Very Useful
Reviewed in the United States on January 10, 2019
Verified Purchase
Here's the book by the numbers:
- 62% through the book is when you'll get to some of the actual useable tactics
- 85%. through the book is where you'll get to some actually remotely usable tactics
- 90% of this book is repeated filler. I've never read a book that repeated the same stories, fillers, and examples so many times. I'm convinced it was copy and pasted
- 10% of this book is actual tactics. But this is sort of a stretch. The tactics are really just: Write down who has referred business to you. Pay attention to them. Repeat as some sort of system. That's really it.

I bought this as a Kindle book so I know the percentages exactly. Only reason I'm giving it 3 stars is if you just need some sort of inspriration to focus on referral business. As for the idea of not asking for a referral, the author suggests you tell them you work by referral. To me, this is asking without asking.

If you're in any sort of B2B business that isn't local (ex: CPA, Lawyer), than much of this doesn't help. If you are in a local B2B/C and you need the absolute most common sense tactics and inspiration in a very happy positive tone, then this might help a bit.
22 people found this helpful
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Jim S
5.0 out of 5 stars Actionable Steps Are The Best!
Reviewed in the United States on March 21, 2019
Verified Purchase
I'm always reading or listening to podcasts to learn more about things I want to know more about to better serve the patients we see at our allergy clinic or the people in my life.

I was recently informed of a local Charlottean who is an expert on referrals. I had a great conversation with her and she mentioned a book that I should read to help our clinic grow since we are a referral based clinic.

What I loved about this book was there were active action steps to take that would help grow my referrals. Stories are great but I love actionable steps to help move forward and this book gives exactly that. It has already helped me grow goodwill with my referral base and I'm excited to see it grow, even more, thanks to the steps taken from this book. Thank you, Stacey Brown Randall, for recommending your book!
Customer image
Jim S
5.0 out of 5 stars Actionable Steps Are The Best!
Reviewed in the United States on March 21, 2019
I'm always reading or listening to podcasts to learn more about things I want to know more about to better serve the patients we see at our allergy clinic or the people in my life.

I was recently informed of a local Charlottean who is an expert on referrals. I had a great conversation with her and she mentioned a book that I should read to help our clinic grow since we are a referral based clinic.

What I loved about this book was there were active action steps to take that would help grow my referrals. Stories are great but I love actionable steps to help move forward and this book gives exactly that. It has already helped me grow goodwill with my referral base and I'm excited to see it grow, even more, thanks to the steps taken from this book. Thank you, Stacey Brown Randall, for recommending your book!
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One person found this helpful
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@vjmenon
3.0 out of 5 stars Average
Reviewed in the United States on August 13, 2019
Verified Purchase
Does not have much specifics especially if you have any experience in business and/or business literature. Could have been condensed to an ebook for the actual good content available. No real or good examples of touch points or outreach or a good structure. Felt like she was giving away basic information and most of the book (especially the second half) was just the author trying to upsell to other products. It’s a shame. I really wanted to learn. Guess if it sounds too good to be true, it probably is.
4 people found this helpful
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Top reviews from other countries

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Fabrício Yutaka Fujikawa
5.0 out of 5 stars Practical advices
Reviewed in Brazil on May 27, 2022
Verified Purchase
Easy to read, with practical advices. The best one: don't ask for referrals. Introvert people will probably like the book. I recommend it. Thanks for Stacey for sharing.
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Stuart Porter
5.0 out of 5 stars Simple & Elegant
Reviewed in the United Kingdom on November 8, 2020
Verified Purchase
A fresh approach to building a business through referrals. A short book with easy action points. I am going to write my referral plan right now.
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Rodrigo Gomes
4.0 out of 5 stars Livro muito bom, só faltou falar mais sobre os pontos de contato
Reviewed in Brazil on October 9, 2023
Verified Purchase
O livro é muito bom e sucinto, vai direto ao ponto. Não nos faz gastar tempo com o que não é importante. Deveria, proporcionalmente, falar mais sobre como entrar em contato com aqueles que nos indicam, dando exemplos. Assim como fez em outras partes do livro. Presta excelente serviço na execução com recursos para download. Recomendo muito a leitura.
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