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Kick Up Some Dust: From the Founder of Home Depot, Lessons on Thinking Big, Giving Back, and Doing It Yourself Hardcover – October 18, 2022
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A candid, rollicking business memoir from the Home Depot cofounder, filled with personal stories, savvy business advice, and timeless lessons for a life well lived
"A classic Cinderella story of the American dream fulfilled, told with humor and honesty." — GARY SINISE
"An extraordinary story. ... [Tells] Marcus's version of the American dream, from tenement to boardroom, homespun into lessons for readers wanting to make it in business or philanthropy." — Financial Times
The start of Home Depot sounds like the beginning of a bad joke: Two Jews and an Italian decide to build a new kind of hardware store... In 1978, Bernie Marcus's livelihood depended on just such a scenario. Having been fired at the age of forty-nine, he teamed up with Arthur Blank and Ken Langone on a bold new endeavor. Their first day in business was so disastrous that the next morning, Marcus's wife wouldn't let him shave because she didn't want a razor in his hands. But the last laugh would be theirs, as the business partners grew Home Depot into the world's largest home improvement retailer, empowering millions of Americans to "do it yourself."
"Doing it yourself" has been the theme of Bernie Marcus's entire life. By the time he was fifteen, he had held more than a dozen jobs, joined a gang, and worked as a hypnotist in the Catskills. The son of a cabinetmaker and garment worker who survived the Triangle Shirtwaist Factory fire, Bernie overcame a hardscrabble upbringing to author one of the best entrepreneurial stories in American history. Today, Home Depot employs 500,000 associates at 2,300 stores and is one of the most recognized and admired companies in the world.
The same energy that made Home Depot successful has helped Bernie give away more than $2 billion and pioneer a new model for philanthropy, transforming millions of lives. There is no single, winning formula for trying to make the world a better place, but Bernie shares what he's learned—that the skills needed to build a Fortune 500 company are the same ones that can help cure cancer, treat veterans with PTSD, and transform autism treatment. And it doesn't take a fortune to make a big difference in your community.
Kick Up Some Dust will inspire you to dream, build, and give—and, maybe, change the world.
- Print length304 pages
- LanguageEnglish
- PublisherWilliam Morrow
- Publication dateOctober 18, 2022
- Dimensions6 x 1.01 x 9 inches
- ISBN-100063259923
- ISBN-13978-0063259928
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Editorial Reviews
Review
"An extraordinary story. ... [Tells] Marcus's version of the American dream, from tenement to boardroom, homespun into lessons for readers wanting to make it in business or philanthropy." — Financial Times
"A call to do big things and change the world." — Atlanta Jewish Times
"Jam-packed with lessons, tools, and several lives wrapped into one. ... [A] pull-yourself-up by-your-bootstraps, rags-to-riches tale." — Philanthropy News Digest
"Full of stories and humor." — New York Post
"Kick Up Some Dust is a classic Cinderella story of the American dream fulfilled, told with humor and honesty. Bernie shows us that 'do it yourself' is more than a theory; it's a way of life." — GARY SINISE, actor, philanthropist, and founder of the Gary Sinise Foundation
"Bernie Marcus is a legend in entrepreneurial philanthropy, having invested in people-focused projects and life-changing institutions all over the nation. In Kick Up Some Dust, he shares his ideas, lessons learned, and philosophy about life and business that will inspire you." — SHIRLEY FRANKLIN, former mayor of Atlanta
"Bernie Marcus will go down in history as one of the greatest business minds and truly thoughtful philanthropists of our time. His life and accomplishments are a direct result of a unique ability to think around corners with unbound vision and courage to pursue what many believe to be impossible. The lessons he share in Kick Up Some Dust will benefit anyone who aspires to build their biggest dreams now and in the future." — ARTHUR M. BLANK, co-founder of Home Depot and owner of Atlanta United and the Atlanta Falcons
"In this book, Bernie Marcus chronicles his remarkable trajectory from the child of immigrants to a revolutionary business leader to a philanthropist whose contributions have driven discovery and improved countless lives. Bernie is living proof of the power not only of 'doing it yourself' but also of giving back, and Kick Up Some Dust embodies this ethos." — RON DANIELS, president, Johns Hopkins University
"Bernie's story can be the story of anyone who has the entrepreneurial spirit and the desire to work hard and succeed. With humor, humility, and a knack for telling stories, Bernie's life unfolds on every page. It's a must-read from the co-founder of one of America's most successful companies." — KEN LANGONE, co-founder of Home Depot
About the Author
BERNIE MARCUS co-founded Home Depot, the world’s largest home improvement retailer, and served as its inaugural CEO and as its chairman until his retirement in 2002. Over the last several decades, he has redirected his entrepreneurial spirit toward hundreds of charitable endeavors to solve big problems. He has given away more than $2 billion and is a signatory of the Giving Pledge.
Product details
- Publisher : William Morrow (October 18, 2022)
- Language : English
- Hardcover : 304 pages
- ISBN-10 : 0063259923
- ISBN-13 : 978-0063259928
- Item Weight : 2.31 pounds
- Dimensions : 6 x 1.01 x 9 inches
- Best Sellers Rank: #228,376 in Books (See Top 100 in Books)
- #511 in Job Hunting & Career Guides
- #772 in Biographies of Business & Industrial Professionals
- #1,514 in Entrepreneurship (Books)
- Customer Reviews:
About the authors
Dr. Catherine M. Lewis is Associate Vice Provost of Museums, Archives & Rare Books; director of the Museum of History and Holocaust Education; and professor of history at Kennesaw State University. She received her BA with honors in English and history from Emory University and her MA and PhD in American Studies from the University of Iowa.
She is the author, coeditor, or coauthor of sixteen books, including Bobby Jones and the Quest for the Grand Slam (2005), Don't Ask What I Shot: How Eisenhower's Love of Golf Helped Shape 1950s America (2007), Jim Crow America (2009), Museums in a Global Context (2013), Memories of the Mansion: The Story of the Georgia Governor's Mansion with First Lady Sandra Deal and Dr. Jennifer Dickey (2015), Time to Get Tough: How Cookies, Coffee, and a Crash Led to Success in Business and in Life, with Michael Coles (2018), and Kick Up Some Dust: Lessons on Thinking Big, Giving Back, and Doing it Yourself with Bernie Marcus (2022).
Dr. Lewis has curated more than forty exhibits for organizations around the nation including Delta Air Lines, the United Way, the Breman Museum, and Augusta National Golf Club. She regularly presents at national and international conferences and serves on numerous boards, including the Women's Leadership Committee at Kennesaw State University, the Yates Scholarship Board for the Georgia State Golf Association, and the Museum Committee for the United States Golf Association. In 2018 she was named chair of the Robert T. Jones Jr. Program, a partnership between Emory University and the University of St. Andrews.
BERNIE MARCUS
Chairman, The Marcus Foundation
Philanthropist and public servant of the highest caliber, Bernie Marcus made a wide and lasting impact in his community and beyond.
In 1979, Mr. Marcus co-founded The Home Depot, Inc., the world's largest home improvement retailer, and was its first CEO. He was chairman until his retirement in 2002.
He then redirected his entrepreneurial spirit toward a variety of charitable endeavors, channeling his generosity through The Marcus Foundation, which focuses on Jewish causes, children, medical research, free enterprise and the community.
Among The Marcus Foundation’s key grants:
--Grady Health System’s Marcus Stroke & Neuroscience Center and The Marcus Trauma Center
--To improve emergency care to trauma and acute neurological injury victims throughout Georgia, it gifted The Piedmont Heart Institute received a grant to establish the nation’s first heart valve reference center at Piedmont Hospital
--American Friends of Magen David Adom (AFMDA) received a gift to help Magen David Adom (MDA) build a critically needed new underground national blood center in Israel
--The Shepherd Center’s Project Share ensures that members of the military and veterans get diagnosed and cared for without financial constraint
--Thomas Jefferson University and Hospitals’ integrative health center that brings the best of all worlds – integrative, global and traditional health – to patients
--The Israel Democracy Institute in Jerusalem is a non-partisan and non-political think tank that deals with the complex issues facing the Israeli democratic society
--Both strong believers in contributing to the health of the world around them, Bernie and his wife Billi established The Marcus Institute, which provides programs for children with disorders of the brain and their families. Children’s Healthcare of Atlanta joined forces with The Institute to create the Marcus Autism Center, which offers expanded services for children with autism. Bernie also was the initial funder of Autism Speaks, an autism advocacy national organization.
As a thank you to the associates, customers and shareholders of Atlanta and Georgia for the success of The Home Depot, where it is headquartered, Bernie created the Georgia Aquarium, the largest aquarium in the northern hemisphere.
Bernie and Billi Marcus were among the first to sign The Giving Pledge, a commitment made by the world’s wealthiest individuals and families to commit more than half of their wealth to philanthropy or charitable causes either during their lifetime or in their will.
Encouraged by his mother to “always give back,” Mr. Marcus’ contributions are always given with the expectation that they will make a significant difference.
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Customers find the book readable and inspiring. They appreciate the life lessons it provides about perseverance and dedication.
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Customers enjoy reading the book. They find it an engaging story about Bernie Madoff and Home Depot's history.
"I loved this book!..." Read more
"Great success story." Read more
"...This is more about life lessons than building projects. Is an enjoyable read from which we can all learn something!" Read more
"Great read! Enjoyed reading Bernie’s story and the history of Home Depot...." Read more
Customers find the book motivating and inspirational. They mention it's more about life lessons than building projects. The story provides common sense information about perseverance and success comes from a spirit of giving.
"I loved this book! His story has so many lessons that I sent it to my 26 year old son, hates to read, and he slugged his way through and learned a..." Read more
"I have a better perspective every time I’m in the store. Very inspirational story for someone who dedicated most of his life to work and philanthropy." Read more
"...Innate drive is part of his DNA. Success comes as does a spirit of giving. You imagine the book will be all Home Depot...." Read more
"...This is more about life lessons than building projects. Is an enjoyable read from which we can all learn something!" Read more
Top reviews from the United States
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- Reviewed in the United States on August 7, 2023I loved this book! His story has so many lessons that I sent it to my 26 year old son, hates to read, and he slugged his way through and learned a lot of life's lessons from Bernie! The man did what he loved, did really well and made so much money his next job was to give a ton of it away!
- Reviewed in the United States on June 29, 2023I can't say enough good things about this book. Some might consider it a bit of a self-help book and it definitely has that to offer, without any plans or lists or exercises to do. Really, it's a short business (and some personal) autobiography. I bought it after listening to Bernie Marcus being interviewed. Once I started reading it, I couldn't put it down. I have a long list of people I want to share it with.
- Reviewed in the United States on March 11, 2023Bernie and Arthur wrote a book called “Built from Scratch” about the origin of Home Depot. After Nardelli took over running Home Depot, I used to say that another book should be written called “Nothing left to Scratch”. It would be a book about how a guy could take such an amazing company with such a strong culture for believing in and supporting their customers and employees and destroying it completely.
Thankfully that second book never had to be written.
This book brings back into focus what it took to start Home Depot. The importance of people and relationships with customers, employees and vendors. The absolute advantage of creating an entrepreneurial culture with trust, open communication, ideas and family values.
I worked for Home Depot for almost 20 years before I was fired at the tail end of the Nardelli regime. To me it felt like I was being cast out by my family. It really sucked.
The first job I took after leaving found me getting fired just under a year later with my boss telling me I was “too nice, and that knocking out a singles mom’s knees out from under her by selling her a car at way over sticker price was not a bad thing.”
The next job I landed was a temp job. It was supposed to be for only 3 months maximum. Well, that was 14 years ago. I now hold a senior level position at the company. I took what I had learned about Home Depot, the very things that Bernie talks about in this book, and applied them. I’m not perfect at what I do, but I try to be consistent and am passionate about the people I work with and our customers.
Reading Bernie’s book, “Kick Up Some Dust”, made me feel like I had my very own breakfast with Bernie, with him telling me what works, what doesn’t and what I can do different to make things better for those around me.
Thank you Bernie for the opportunity to have been part of your Home Depot family and now for sharing the stories in this book!!
- Reviewed in the United States on March 7, 2023I have a better perspective every time I’m in the store. Very inspirational story for someone who dedicated most of his life to work and philanthropy.
- Reviewed in the United States on December 8, 2024Great Book! Bernie's last gift to us. Too many in the field have lost sight of his dreams and advice. Hopefully, enough will read this book and be reminded why we wear the Orange Apron.
- Reviewed in the United States on January 5, 2023I have worked for this company almost from inception fortunately, many will just read and maybe not know all that Bernie is saying, hes a man that started a company in his older 40s..imagine that, yeah hes outspoken now and thats ok, but from an insider if people took care of their workers like he and Arthur did in the inception of the company we would have better workplaces across the country )
- Reviewed in the United States on January 17, 2023Bernie demonstrates what can be done in America. Innate drive is part of his DNA. Success comes as does a spirit of giving. You imagine the book will be all Home Depot. While that is enough,
the surprise comes with the length, breadth, and compassion of Bernie’s giving efforts/accomplishments. May we all live to be 90+.
- Reviewed in the United States on August 3, 2023with his unfounded support for Trump. Trump is the opposite of the message of the book. Not sure of author’s honesty. Kind of killed it for me.