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Legal Marketing Straight Talk Presents: Solving the Puzzle: Online Marketing for Attorneys Paperback – July 6, 2021

5.0 5.0 out of 5 stars 9 ratings

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In a world full of opportunity – and competition – how will your law firm stand out from the crowd?

Word of mouth referrals can take you a long way, but a strong digital marketing plan can take you farther. Whether you’re looking to shoulder some (or all) of your law firm’s marketing or are simply looking to gain a little knowledge so you don’t fall prey to someone looking to take advantage of your firm under the guise of giving you the world, this book can help shed light on the nuances of legal marketing.

With over a decade of experience in providing legal marketing, Steven Long partners with bestselling author Jessica Ainsworth to dispute several myths head on and to provide a blueprint of sorts for approaching legal marketing. Whether you use this book as a DIY starter tool or to filter out unscrupulous marketing agencies looking to prey upon you, there is something here for every attorney or legal marketer.

Here’s what you can expect to learn in Legal Marketing Straight Talk Presents Solving the Puzzle:

Online Marketing for Attorneys:

• What is a Solid Blueprint for Your Law Firm Marketing

• How to Define Your Target Audience

• Understanding Law Firm Websites

• SEO Basics with DIY examples

• How to Create Effective Content

• Social Media Do’s and Don’ts for Lawyers

• The In’s and Out’s of Advertising

• PLUS: Tons of Bonus Content to Boost Your Marketing Efforts!!


Get your copy of Legal Marketing Straight Talk Presents Solving the Puzzle: Online Marketing for Attorneys today!
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Product details

  • Publisher ‏ : ‎ Precision Legal Marketing (July 6, 2021)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 325 pages
  • ISBN-10 ‏ : ‎ 1736752510
  • ISBN-13 ‏ : ‎ 978-1736752517
  • Item Weight ‏ : ‎ 11.4 ounces
  • Dimensions ‏ : ‎ 5 x 0.74 x 8 inches
  • Customer Reviews:
    5.0 5.0 out of 5 stars 9 ratings

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5 out of 5 stars
9 global ratings

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Top reviews from the United States

  • Reviewed in the United States on August 4, 2021
    I was recently asked to review a website that's being completely overhauled and rebranded for an attorney. Although I'm not doing the design layout or programming of the site, I was asked to be involved in the re-writing of the content presented. This book turned out to be a very valuable resource for this project. Using this book as a guide, I became mindful of the importance of SEO and presenting the most valuable information above the fold. This book also had a great section discussing the use of social media for law firms, as well as blogging as a tool. I highly recommend this book to anyone looking to better understand the most effective and efficient way to structure a website for attorneys (or any type of small business.)
  • Reviewed in the United States on July 20, 2021
    This book is impressive! A one stop for everything you need to know to get your business seen and it’s not just for lawyers as the title implies. I have a small business in the fitness industry as well as a non-profit and found the information to be valuable for my niche as well. I was recently asked to do a guest blog and this book even covered that! It’s exactly what I needed to know at the right time. I highly recommend this book to anyone beginning to delve into marketing or the person wanting to revamp their strategies...and do it well!
  • Reviewed in the United States on July 23, 2021
    Very informative, with helpful tips and tools...especially for new businesses. Easy to read and understand. I recommend this book to anyone contemplating a new business and want to learn and understand the fundamentals, and necessity, of marketing.
  • Reviewed in the United States on July 23, 2021
    This is an excellent resource. It showed me other avenues to take for marketing that I hadn't previously thought of. The information on SEO was particularly helpful.
  • Reviewed in the United States on July 22, 2021
    This is helpful when considering opening an independent law firm but has practical business practices to apply to other industries. Enjoyable read.
  • Reviewed in the United States on July 19, 2021
    I sure liked the marketing material, I know now where the mistake was done thank you and highly recommended. A++
  • Reviewed in the United States on July 22, 2021
    Found this book to be very helpful.
  • Reviewed in the United States on July 23, 2021
    Great Book full of information!!