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Review of Teresa Torres' book on continuous discovery habitsChristoph Trappe

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Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value Paperback – April 14, 2021

by Teresa Torres (Author)

4.7 2,442 ratings

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"If you haven't had the good fortune to be coached by a strong leader or product coach, this book can help fill that gap and set you on the path to success."

- Marty Cagan

How do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that creates value for your business?

In this book, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right.

If you want to discover products that customers love-that also deliver business results-this book is for you.

About the Author

Teresa Torres is an internationally acclaimed author, speaker, and coach. She teaches a structured and sustainable approach to continuous discovery that helps product teams infuse their daily product decisions with customer input. She’s coached hundreds of teams at companies of all sizes, from early-stage start-ups to global enterprises, in a variety of industries. She has taught over 8,500 product people discovery skills through the Product Talk Academy.

What People Are Saying

“Teresa Torres shows how to truly – and continuously – include customers. This is a must read for every CEO and product team out there.” - Phil Terry, Founder, Collaborative Gain; co-author, Customers Included

“Teresa's work in product discovery is a constant and critical reminder that job number one for a product team is to understand who you are building for and what value you can create for them. Her methods inspire rigor similar to a workout coach - product discovery is a regular, consistent practice, that's measurable and impactful.” - Jocelyn Mangan, CEO, HimForHer

“It’s no secret that regularly engaging with customers helps you discover better opportunities to serve them - yet we all struggle to do it well. This book is an indispensable guide to making this critical activity a continuous habit.” - Martin Eriksson, Co-Founder & Chairman, Mind the Product

“Teresa has helped our product teams shift from a focus on outputs to delivering outcomes by helping us understand our customers better. We are building better solutions that get used more often and provide more value for our customers.” - Mike Herrick, SVP Technology, Airship

“Teresa has mastered the art of helping product teams adopt a continuous cadence to their discovery work. Reading this book is like having her by your side, guiding your work, helping you find success, while developing your expertise.” - Hope Gurion, Product Leader & Team Coach, Fearless Product

Editorial Reviews

Review

"Teresa Torres shows how to truly - and continuously - include customers. This is a must read for every CEO and product team out there." - Phil Terry, Founder, Collaborative Gain; co-author, Customers Included

"Teresa's work in product discovery is a constant and critical reminder that job number one for a product team is to understand who you are building for and what value you can create for them. Her methods inspire rigor similar to a workout coach - product discovery is a regular, consistent practice, that's measurable and impactful." - Jocelyn Mangan, CEO, HimForHer

"It's no secret that regularly engaging with customers helps you discover better opportunities to serve them - yet we all struggle to do it well. This book is an indispensable guide to making this critical activity a continuous habit." - Martin Eriksson, Co-Founder & Chairman, Mind the Product

"Teresa has helped our product teams shift from a focus on outputs to delivering outcomes by helping us understand our customers better. We are building better solutions that get used more often and provide more value for our customers." - Mike Herrick, SVP Technology, Airship

"Teresa has mastered the art of helping product teams adopt a continuous cadence to their discovery work. Reading this book is like having her by your side, guiding your work, helping you find success, while developing your expertise." - Hope Gurion, Product Leader & Team Coach, Fearless Product

About the Author

Teresa Torres is an internationally acclaimed consultant and speaker. She helps product managers, designers, and software engineers ensure that they are building the right products for their customers and their businesses. She's coached hundreds of teams at companies of all sizes, from early-stage startups to global enterprises, in a wide variety of industries. She has helped over 7,000 product people develop their discovery skills through the Product Talk Academy and is the author of the popular blog Product Talk.

Product details

Publisher ‏ : ‎ Product Talk LLC (April 14, 2021)
Language ‏ : ‎ English
Paperback ‏ : ‎ 244 pages
ISBN-10 ‏ : ‎ 1736633309
ISBN-13 ‏ : ‎ 978-1736633304
Item Weight ‏ : ‎ 3.53 ounces
Dimensions ‏ : ‎ 6 x 0.61 x 9 inches

Best Sellers Rank: #12,702 in Books (See Top 100 in Books)
- #1 in User Experience & Website Usability
- #3 in Product Management
- #11 in Customer Relations (Books)

Customer Reviews:
4.7 2,442 ratings

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Teresa Torres

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Teresa Torres is an internationally acclaimed author, speaker, and coach. She teaches a structured and sustainable approach to continuous discovery that helps product teams infuse their daily product decisions with customer input. She’s coached hundreds of teams at companies of all sizes, from early-stage start-ups to global enterprises, in a variety of industries. She has taught over 7,000 product people discovery skills through the Product Talk Academy. She’s the author of the book Continuous Discovery Habits and blogs at ProductTalk.org.

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Customers find the book insightful and practical, covering the product discovery process. They describe it as a great read that is easy to understand and apply. Readers appreciate the straightforward approach and concrete lessons. The book provides actionable advice and tools for improving user expectations.

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Insight Readability Ease of understanding Pacing Actionable

82 customers mention "Insight"82 positive0 negative

Customers find the book provides insight and practical methods for product discovery. They appreciate the approach and framework for shared understanding. The book is a great jumping-off point for learning about product development and is considered a must-read for anyone involved in creating products.

"...The book is comprehensive on the topic, starting with history, then foundational principles, and delving into all the practical aspects of practice...." Read more

"...book contains a long running example that helps give context to the ideas behind continuous discovery as well as real life examples...." Read more

"Teresa Torres’ Continuous Discovery Habits is filled with both insight and technique...." Read more

"...The decision-making strategy is completely agnostic and could be applied to basically any industry...." Read more

34 customers mention "Readability"34 positive0 negative

Customers find the book easy to read and apply. They say it's a must-read for product people. The book is practical and worth reading, providing useful content for making better decisions and producing better products.

"...Did not skip a second, and re-listened to many sections. Great investment!..." Read more

"...Just such a good book to help you shift from being output minded to outcome minded." Read more

"This is a great book that is direct and straightforward in its approach...." Read more

"...better products, and need a very manageable primer, this is an excellent book...." Read more

31 customers mention "Ease of understanding"31 positive0 negative

Customers find the book's approach straightforward and concise. They appreciate the relevant case studies and lessons that are easy to understand. The book walks you step-by-step through the discovery process, providing concrete how-to instructions. It helps you start simply, show your work through Opportunity, and provides tactics for structuring and communicating visually. Customers find the book applicable and one of the best available.

"...Teresa’s clarity of thought gives her writing perfect nuance, and the content is never over-stated nor does she make any overly broad sweeping..." Read more

"This is a great book that is direct and straightforward in its approach...." Read more

"...Truly, the approaches are powerfully simple, post-its and whiteboards are more than adequate to start...." Read more

"...introduces many practical artifacts to help the team align and prioritize resources...." Read more

13 customers mention "Pacing"13 positive0 negative

Customers find the book well-paced with useful insights and an effective framework for product teams to use when building products. They say it's packed with useful details on how to better meet user expectations. The book provides a great investment for any type of small, empowered team.

"...Did not skip a second, and re-listened to many sections. Great investment!..." Read more

"...are any VP or C-Suite people looking for ways to reduce risk, build better products, and need a very manageable primer, this is an excellent..." Read more

"...goes into all of the deep yet actionable details of how to better meet user expectations...." Read more

"...on embracing the Lean principles of Respect for People and Continuous Improvement...." Read more

9 customers mention "Actionable"9 positive0 negative

Customers appreciate the practical advice and tools presented in the book. They find the advice actionable and applicable to real-world situations. The book provides cross-functional operating rhythms that lead to proper discovery.

"This book goes into all of the deep yet actionable details of how to better meet user expectations...." Read more

"...Extremely practical and actionable advice. I took a ton of notes, clearly...." Read more

"...She gives you actionable tools to help you do it. Loved it!" Read more

"...becoming customer-centric and developing the healthy, cross-functional operating rhythms that lead to proper discovery...." Read more

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Santosh S.
A Foundational Book for the Product Management space
Reviewed in the United States on August 19, 2022
Verified Purchase

In a PM library, Teresa's CDH book should rank #2 on the most-wanted list (Marty Cagan's Inspired is #1).
Given the vastly increasing set of resources and books in the PM space, this is indeed a bold statement but IMO, this is well deserved.

As a PM practitioner, I'm grateful that such an important topic (product discovery!) has met such a brilliant, structured, and systematic mind in Teresa. The book is comprehensive on the topic, starting with history, then foundational principles, and delving into all the practical aspects of practice. Teresa’s clarity of thought gives her writing perfect nuance, and the content is never over-stated nor does she make any overly broad sweeping claims.

What makes her advice in the book so powerful is that the book is built on years / decades of practice. She is not just a teacher, but a coach - who in real life helps product teams across industries / companies / company stages & sizes implement these principles daily. This makes her advice very practical and pragmatic - just what you need to start making wins in your workplace tomorrow, while over time winning converts to a better way of working.

This is a book for the entire product team, especially the product trio i.e., the product manager, designer, and technical lead. I have already made improvements in the way we approach product discovery, and my team loves me for it!

I also enjoyed the audio-book as well, which was narrated by Teresa herself. Did not skip a second, and re-listened to many sections. Great investment!

To people like Teresa (& Marty), I have only 2 things to say: Thank you, and I wonder what you will write about next?

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Angela
Great book to help you focus on outcomes
Reviewed in the United States on January 2, 2025
Verified Purchase
I wish I had read this book 8 years ago when I started my career in software development. I’ve always wanted to be close to customers but didn’t understand how to make that happen or even fully understand why that was important. This book contains a long running example that helps give context to the ideas behind continuous discovery as well as real life examples. Just such a good book to help you shift from being output minded to outcome minded.

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mbh
Fantastic and practical guide to improving the “art” of product management
Reviewed in the United States on December 28, 2022
Verified Purchase
This is a great book that is direct and straightforward in its approach. Follow the steps it describes (or tune them to your specific situation) and you will undoubtedly see an improvement in how you and your team manage products proactively. I plan on implementing some of the key aspects of this book with my team of product managers immediately.

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Ron Lichty
tons of product insight and technique
Reviewed in the United States on November 17, 2024
Verified Purchase
Teresa Torres’ Continuous Discovery Habits is filled with both insight and technique. I like her re-cast: from “customer problems” - to “opportunity space” (“we don’t just solve customer problems” but also their pain points and, importantly, their needs).
But her chapter 13, “Show Your Work”, particularly resonated with me: “When meeting with stakeholders, don’t start with your conclusions. Instead, slow down and show your work…. Start at the top of your tree. Remind your stakeholders what your desired outcome is. Ask them if anything has changed since you last agreed to this outcome…. Share how you mapped out the opportunity space. Highlight the top-level opportunities…. Drill into the detail only when and where they ask for it. Ask them if you missed anything. Consider that they may have knowledge of opportunities that you might have missed. Capture their suggestions…. Share how you assessed and prioritized the opportunity space…. Ask them if they would have made a different decision at each decision point.”
As I said, tons of insight and technique.

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Kyle
Very concise and great for product (and non-product) people.
Reviewed in the United States on November 28, 2021
Verified Purchase
I picked this book up because I was interested in improving research techniques and workflows.

It did an excellent job describing an effective framework for product teams to use when building products for customers. The decision-making strategy is completely agnostic and could be applied to basically any industry. It's very accessible and easy to understand.

The anti-pattern chapter summaries are a huge help if you want to share the book with colleagues who might benefit from the content, but may not be product leads.

It makes a very compelling argument for adoption, so if there are any VP or C-Suite people looking for ways to reduce risk, build better products, and need a very manageable primer, this is an excellent book.

SECOND EDITION REQUEST: One thing that might have helped is offering some insight on project organization or software that could support each stage of the process.

Truly, the approaches are powerfully simple, post-its and whiteboards are more than adequate to start. But as more information is gathered, you might soon outgrow your whiteboard. I can see where making sure research/feedback/decisions remain searchable and intelligible from Day 1 to Year 5 will become more important.

I know recommendations can get dangerously close to endorsement, or worse yet, creating a "right way" mentality that's strongly discouraged throughout the book. But it would be interesting to know how mature teams grew into their tooling solutions.

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Daniel Borsero
Incrivelmente completo
Reviewed in Brazil on February 17, 2024
Verified Purchase

O livro apresenta uma abordagem simples e recheada de exemplos para servir de inspiração. Uma excelente leitura para pessoas de Produto.

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Nora Salvaggio
A fantastic book that lays out an outcome based discovery/delivery model
Reviewed in Canada on February 6, 2024
Verified Purchase
Really enjoyed the book particularly because I have been a product practitioner that has been on the outcome vs output journey for a long time. I have read several books (which I recommend) like the Build Trap and Outcomes over Outputs and Torres does a great job of bringing together these ideas and laying them out in a very step by step practical way of implementing these concepts for your particular situation.

Her message of continuous discovery is also very powerful and is really foundational for anyone that wants to improve their PM skills and think in terms of Outcomes instead of Outputs.

I highly recommend this book!

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Rodrigo Inclan
Buen libro
Reviewed in Mexico on August 18, 2023
Verified Purchase
El primer libro que debes de leer para aprender de digital

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LeX
Insightful
Reviewed in Spain on January 14, 2025
Verified Purchase
Now I understand why this book is so recommended. Teresa walks you through the process of discovery with plenty of tips, templates, and insights that come from working in real companies.

As always the challenging is applying what you have learned.

100% recommended

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tody R
Le livre pour comprendre son utilisateur
Reviewed in France on May 22, 2024
Verified Purchase
Avant ce livre, j'ai toujours eu du mal à comprendre et à expliquer la découverte utilisateur et comment la réaliser. Ce livre va rendre l'exercice super simple et logique, étape par étape. Très important, il va expliquer la différence entre output et outcome, ce qui peut expliquer pourquoi nous sommes orienté projet et non résultat dans la création de nos produits, et entreprise.

Je vous conseil de compléter cette lecture avec the mom test et the lean product playbook.

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Top reviews from the United States

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5.0 out of 5 stars A Foundational Book for the Product Management space

5.0 out of 5 stars Great book to help you focus on outcomes

4.0 out of 5 stars Fantastic and practical guide to improving the “art” of product management

5.0 out of 5 stars tons of product insight and technique

5.0 out of 5 stars Very concise and great for product (and non-product) people.

Top reviews from other countries

5.0 out of 5 stars Incrivelmente completo

5.0 out of 5 stars A fantastic book that lays out an outcome based discovery/delivery model

5.0 out of 5 stars Buen libro

5.0 out of 5 stars Insightful

5.0 out of 5 stars Le livre pour comprendre son utilisateur

A Foundational Book for the Product Management space

Great book to help you focus on outcomes

Fantastic and practical guide to improving the “art” of product management

tons of product insight and technique

Very concise and great for product (and non-product) people.

Incrivelmente completo

A fantastic book that lays out an outcome based discovery/delivery model

Buen libro

Insightful

Le livre pour comprendre son utilisateur