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Employer Branding for Small Business: Your blueprint to compete for talent against anyone Paperback – April 13, 2023

by James Ellis (Author)
4.6 4.6 out of 5 stars 11 ratings
See all formats and editions
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This is a workbook for businesses from 10 to 1,000 people who want to take advantage of their own employer brand to attract and hire better (and faster and cheaper) without breaking the bank.

This book is simple: help a single recruiter, talent acquisition leader, HRBP, or comms pro at companies with between 50 and 1,000 employees how to activate and take advantage of their employer brand in the shortest possible time frame with the least amount of work.

How short? How does two to three hours a week for 12 weeks sound?

Employer brand is for everyone, even your company. This book will get you up to speed in a hurry.

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Previous page
  1. Print length
    136 pages
  2. Language
    English
  3. Publication date
    April 13, 2023
  4. Dimensions
    5.5 x 0.31 x 8.5 inches
  5. ISBN-13
    979-8375120980
  6. See all details
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Product details

  • ASIN ‏ : ‎ B0C1J9F9G1
  • Publisher ‏ : ‎ Independently published (April 13, 2023)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 136 pages
  • ISBN-13 ‏ : ‎ 979-8375120980
  • Item Weight ‏ : ‎ 7.4 ounces
  • Dimensions ‏ : ‎ 5.5 x 0.31 x 8.5 inches
  • Customer Reviews:
    4.6 4.6 out of 5 stars 11 ratings

About the author

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James Ellis

James Ellis

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Before falling in love with the art and craft of employer branding, James Ellis was a digital marketer with 15 years of experience learning how audiences think and behave online. He has taken those skills and become one of employer brand’s leading voices, developing and activating dozens of brands of every size.

In his career, James has developed and activated dozens of brands from companies of every size and shape like Target, Liberty Mutual, Tradeshift, Cloud Software Group, Gearset, CNH Industrial, Enova, and many others. As an in-house practitioner, he has built brands for Roku, Recursion Pharmaceuticals, and Groupon.

He has been referred to as both “the Alton Brown of employer brand” and “the Jim Cramer of employer brand.”

His mission is to create a million employer brand thinkers, which is why he created Employer Brand Labs. He is an employer brand and talent strategy thinker, author, keynote speaker, practitioner, and podcaster with a wealth of experience across multiple industries. James’ achievements include authoring what’s been called the bible of employer branding, managing the number one employer brand newsletter in the world, and helping companies globally establish and develop their ability to hire talent.

He lives in Chicago with his wife and daughter. And yes, he would love another cup of coffee, thank you.

Employer Brand Labs http://employerbrandlabs.com

Employer Brand Headlines Newsletter: http://employerbrandheadlines.com

Customer reviews

4.6 out of 5 stars
4.6 out of 5
11 global ratings
A no-nonsense, practical guide
5 Stars
A no-nonsense, practical guide
Don't judge a book by its cover, unless it's James Ellis' Employer Branding for Small Business! The duct tape on the cover is the perfect metaphor because it's a no-nonsense, practical guide that will get you quick wins in the short term and set you on a good path for the long term!Every piece of advice is actionable, and nothing the author suggests will break your budget.Plus points for the 12-week sprint and the list of healthy habits.
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Top reviews from the United States

R C
5.0 out of 5 stars Great book
Reviewed in the United States on May 19, 2023
Verified Purchase
Great book for employment brand for small business
Helpful
 Report
Frigyes Szucs
5.0 out of 5 stars A no-nonsense, practical guide
Reviewed in the United States on April 26, 2023
Don't judge a book by its cover, unless it's James Ellis' Employer Branding for Small Business! The duct tape on the cover is the perfect metaphor because it's a no-nonsense, practical guide that will get you quick wins in the short term and set you on a good path for the long term!
Every piece of advice is actionable, and nothing the author suggests will break your budget.
Plus points for the 12-week sprint and the list of healthy habits.
Customer image
Frigyes Szucs
5.0 out of 5 stars A no-nonsense, practical guide
Reviewed in the United States on April 26, 2023
Don't judge a book by its cover, unless it's James Ellis' Employer Branding for Small Business! The duct tape on the cover is the perfect metaphor because it's a no-nonsense, practical guide that will get you quick wins in the short term and set you on a good path for the long term!
Every piece of advice is actionable, and nothing the author suggests will break your budget.
Plus points for the 12-week sprint and the list of healthy habits.
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Customer image
Customer image
One person found this helpful
Helpful
 Report