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The Age of Influence: Selling to the Digitally Connected Customer Paperback – May 10, 2017

by Ted Rubin (Author)
5.0 5.0 out of 5 stars 1 rating
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Whether you're a parent, an employee, a manager or an executive, you have the power to build and maintain personal and business influence with an ever-widening audience of people. This has many ramifications for the future of sales in the digital age, because the mechanisms by which we expand our personal influence are being created at an exponential rate, giving people the ability to have an effect from anywhere, anytime for any reason.

This book explores that power, and how businesses can take advantage of it by helping their employees become more influential and working with outside influencers. It also explores the roadblocks to building influence, takes a look at some of the companies that are leading the charge, and gives us a peek into the future--explaining how businesses can flip the marketing funnel to leverage this new-found power of influence to attract more digitally connected customers.

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Previous page
  1. Print length
    120 pages
  2. Language
    English
  3. Publisher
    Rubin Organization, LLC
  4. Publication date
    May 10, 2017
  5. Dimensions
    6 x 0.33 x 9 inches
  6. ISBN-10
    1640073612
  7. ISBN-13
    978-1640073616
  8. See all details
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Product details

  • Publisher ‏ : ‎ Rubin Organization, LLC (May 10, 2017)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 120 pages
  • ISBN-10 ‏ : ‎ 1640073612
  • ISBN-13 ‏ : ‎ 978-1640073616
  • Item Weight ‏ : ‎ 8 ounces
  • Dimensions ‏ : ‎ 6 x 0.33 x 9 inches
  • Customer Reviews:
    5.0 5.0 out of 5 stars 1 rating

Customer reviews

5 out of 5 stars
5 out of 5
1 global rating

Top review from the United States

Jordan Thomas
5.0 out of 5 stars Truly inspirational and helpful read
Reviewed in the United States on October 20, 2017
Prior to meeting him in person, I’ve known Ted via social media and what I love the absolute most is his focus on providing value to people and setting a great example for displaying our humanness in business and life overall. If you want to digitally leverage your customer base and social/professional relationships, this is 2017’s best option of a book to do so. Highly recommended!
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